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THE FOUR ELEMENTS OF SUCCESSFUL MANAGEMENT Select * Direct * Evaluate * Reward As management trends and fads swirl around us, it’s easy to lose sight of the basics. In fact, a manager’s responsibilities always boil down to selecting, directing, evaluating, and rewarding people. Get these not-so-easy pieces right, and management success is virtually guaranteed. That’s why this engaging book will be embraced by seasoned managers and novices alike. It provides a structured framework for developing and fine-tuning the only four skills they ultimately need. For each of the elements, Don Marshall reviews the key issues, discusses the pros and cons of various practices, and offers candid advice on what works best. This lucid approach is both time-saving and liberating: The Four Elements of Successful Management shows managers how to focus on the big picture — where the major gains are made — rather than the complicating details. For a succinct and timeless “short course” in the fundamentals of management, no other guide even comes close. DON R. MARSHALL (Lincolnshire, IL) is president of The Marshall Group, a human resources consulting firm. He has more than 30 years of experience in operations and HR management.