About every week I meet with a client who bemoans the lack of accountability in their work environment. My first response is always, “we are what we tolerate.” However, I then walk them through the four reasons (in my experience) why things don’t get done: There is a lack of clarity about what needs to […]
Without a plan your business is a like a tumbleweed blowing in the wind. You don’t know where it will end up and the course it takes to get there is subject to the whims of other forces. Unfocused effort only ever leads to frustration, miscommunication, wasted effort, poor financial decision making, unnecessary stress and less than optimal results.
It is surprising and frustrating how many business leaders simply make it up as they go along. Entrepreneurs typically start with a core idea and then if they are lucky have some initial success which requires them to actually build a business delivery model. Most of them then get bogged down in the day to day operation and fulfilling their product/service promise to their customers. Since most companies typically start out undercapitalized and growth eats cash, they also get caught up in basic financial issues which can be a major leadership distraction. Next thing they know they have a company on their hands and employees who expect to have a boss with a clue about the future and a strategic plan of action. It can all be very challenging and easy to fall into a survival rather than success mode.
There is no more important job of a leader that providing clarity about the mission, vision, values, competitive positioning and direction of the company. Without this information, employees are simply making it up as they go along and/or reacting to events as they occur rather that proactively making the “right” things happen.
…the ultimate goal of any business should be to have high quality employees who are focused on providing value-added services to a loyal and growing client base in an efficient and profitable manner.
We need to be able to distinguish between what is truly important and what is not. If we cannot do this, then we end up exhausting our internal resources and ultimately yielding opportunities to others who manage their time and energy better.
You must be consistently clear on what success looks like and how to get there, otherwise confusion will emerge