The most successful business owners I know are focused on building great companies and/or fulfilling an important mission instead of just making money. Financial success should be the end result not the driving force. This becomes especially apparent after the business experiences some level of economic success. Instead of becoming greedy and short term focused these leaders often double down and invest surplus resources in continuing to grow the business and its people. They genuinely appreciate the importance and responsibility of having a positive impact on others and adding real value to their marketplace.