Advice and tips for anyone serving in a sales, business development, or revenue growth role. Best practices, leadership thoughts, and resource recommendations to help you grow the top line revenue of your organization.
As we wind down another year, I thought it would be useful to share some best practices I have observed over the years by leaders who tend to end every year on a high note:
We have become an excuse-making culture. I have been a bit frustrated lately with the quality of service provided by various contractors and service providers. It seems as if there is a minimal connection between what people promise and what they do. Excuses abound as work doesn’t get done and/or quality issues emerge. There is
There is no business without sales. It sounds like a pretty easy concept to embrace, but I can’t tell you how often I regularly see leaders focus on everything else but selling. It’s almost as if it is an afterthought as they tinker under the hood trying to build the perfect internal product/service delivery engine. In addition, when it comes to making discretionary investments in sales staff or marketing/advertising activities, they are often “penny wise and pound foolish.” Sure, we would all like to have a business where customers line up to buy from us because of how wonderful we are, however, business just doesn’t work that way. The best product or service almost never wins on those merits alone.
Jonah Berger
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