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20 Questions To Ensure a Good Executive Coach Decision

March 9, 2023

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There are many people out there who claim to be a business or executive coach, but sadly there are no real requirements to ensure they are qualified to do the job.  Basically anyone can offer coaching services with minimal training and limited business leadership experience.  To ensure your coaching decision is a good, here are some potential questions you can ask before engaging with someone:

  1. What is your coaching philosophy, and how do you approach coaching executives?
  2. What are your qualifications and experience as an executive coach?
  3. Can you provide references or testimonials from other executives you have coached?
  4. How do you tailor your coaching to the needs and goals of each individual executive?
  5. What is your process for setting goals and measuring progress with your clients?
  6. How do you maintain confidentiality and trust with your clients?
  7. What is your availability and frequency for coaching sessions?
  8. How do you incorporate feedback and adjust your coaching approach as needed?
  9. What types of tools or assessments do you use to support your coaching?
  10. How do you ensure that your coaching is aligned with the company’s overall business objectives?
  11. How do you assess the strengths and weaknesses of the executive you are coaching?
  12. How do you help executives develop new skills or improve existing ones?
  13. What is your experience working with executives from different industries or cultures?
  14. How do you help executives manage their work-life balance and avoid burnout?
  15. How do you help executives navigate complex organizational politics and conflicts?
  16. What is your approach to coaching executives who are struggling with stress or mental health issues?
  17. How do you help executives develop resilience and adapt to change?
  18. Can you share an example of a successful coaching engagement you have had with an executive?
  19. How do you stay up-to-date with the latest coaching practices and research?
  20. What is your approach to coaching executives through crisis situations or major changes in their organization?


These questions will help you assess the coach’s qualifications, approach, and fit with your needs and goals as an executive. It is important to choose a coach who is experienced, qualified, and has a coaching philosophy that aligns with your needs and goals.