The coaching industry is undergoing a major transformation, and AI-enabled coaching is at the heart of this revolution. In this insightful article, Josh Bersin explores how artificial intelligence is reshaping coaching, making it more scalable, personalized, and data-driven than ever before.
With the rise of AI-powered platforms, businesses can now deliver high-quality coaching at scale, ensuring employees at all levels receive real-time guidance tailored to their needs. These tools leverage natural language processing (NLP), sentiment analysis, and machine learning to provide targeted feedback, helping professionals grow faster and more effectively.
Bersin highlights key industry players, including BetterUp, CoachHub, and Bravely, which are pioneering AI-driven coaching solutions. He also discusses how AI coaching extends beyond executives, offering value to frontline workers, managers, and teams by integrating insights from performance data, behavioral assessments, and even workplace collaboration tools.
As AI-driven coaching continues to evolve, organizations that embrace these technologies will gain a competitive edge by fostering continuous learning, improving leadership development, and enhancing employee well-being.